BeInCrypto
Audience, editorial focus, social channels, and how to get coverage.
Global crypto news network with editions in multiple languages. Strong reach in non-US markets.
About BeInCrypto
What BeInCrypto covers and who reads it
BeInCrypto is one of the largest international crypto news networks, with editions in English, Spanish, German, French, Portuguese, Polish, and several other languages. The site reaches retail crypto investors who often skew younger and less US-centric than readers of CoinDesk or The Block. Editorial mix includes breaking news, education, project explainers, market analysis, and price coverage of major and mid-cap tokens. BeInCrypto's regional editions are especially valuable for projects looking to break into specific geographies, as the localized content drives organic discovery in non-English markets. The site also has a strong YouTube and social presence that amplifies article reach beyond direct readers. BeInCrypto sits in the Mintfunnel guaranteed-placement network. Crypto projects can lock in coverage without pitching the editorial team or running a campaign of cold outreach.
Editorial focus
Markets, DeFi, NFTs, education, and regional crypto coverage across multiple languages
Reader profile
International retail crypto investors, especially across Europe, LATAM, and Asia
Quick facts
BeInCrypto at a glance
- Founded
- 2018
- Headquarters
- Paris, France
- Founder(s)
- Alena Afanasyeva, Nicola Massella
- Monthly readers (approx.)
- 12M+
- Editorial beat
- Markets, DeFi, NFTs, education, and regional crypto coverage across multiple languages
- Languages
- English, Spanish, German, French, Portuguese, Polish
Channels & links
Where to follow BeInCrypto
Official website and social channels for BeInCrypto, useful for following coverage and reaching out to editorial.
Source-backed notes
Editorial fit notes for BeInCrypto
Public publisher materials reviewed May 2026. These notes are used to assess audience fit, editorial angle, and placement strategy.
Newsroom
BeInCrypto describes a distributed newsroom of 100+ reporters, editors, and analysts.
Source: BeInCrypto about page ↗International reach
The publication lists 26 languages and regional correspondent desks across 50+ countries.
Source: BeInCrypto about page ↗Best fit
International launches, regional expansion, retail crypto products, education-led announcements, and projects needing non-US reach.
Less ideal for
Announcements aimed only at a narrow US institutional audience.
Editorial angle
Localize the story. Explain the geographic or user-access angle, not only the protocol mechanics.
Story formats
Story formats BeInCrypto runs
FAQ
BeInCrypto FAQ
BeInCrypto covers markets, defi, nfts, education, and regional crypto coverage across multiple languages. The newsroom publishes a mix of news, analysis, and feature coverage aimed at international retail crypto investors, especially across europe, latam, and asia.
BeInCrypto's audience is international retail crypto investors, especially across europe, latam, and asia. Estimated monthly readership is 12M+.
BeInCrypto is headquartered in Paris, France and was founded in 2018. Founders: Alena Afanasyeva, Nicola Massella.
BeInCrypto is part of the Mintfunnel publisher network, which means guaranteed press release placement is available without traditional editorial pitching. See BeInCrypto PR pricing for details, or pitch the editorial team directly through their website.
Mintfunnel works with crypto projects on multi-language strategies. Reach out via your free account for region-specific placements across BeInCrypto editions.
BeInCrypto leans more international and retail-focused than US-centric outlets like CoinDesk and The Block. It is a strong fit for any project trying to reach non-US audiences at scale.
Yes, on qualifying distribution tiers. BeInCrypto is part of the guaranteed-placement network, with most releases publishing within 1-2 business days.
Stories with a clear retail consumer angle, regional relevance, or educational value tend to perform best. Generic B2B announcements perform less well.
Looking to get covered on BeInCrypto?
Mintfunnel offers guaranteed press release placement on BeInCrypto without editorial pitching. See pricing and how it works.
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