Connected data sources explained

Your plan includes a number of connected data sources. This article explains exactly what counts as one, so the number on your Data sources & integrations page is never a surprise.

What counts as a source

A connected data source is any distinct connection feeding data into Analytics & Attribution. Each of these is one source:

• Each registered site (funnel domain) running the tracking snippet
• A connected Telegram bot
• A connected Discord bot
• A connected Google Search Console property
• Brand Radar, when enabled

So a company running two sites plus a Telegram bot is using three sources.

What does not count

Delivery and configuration tools are free and unlimited on every plan that includes them:

• Webhooks, which push data out rather than bringing it in
• Conversion mapping, which decides how existing events are reported to ad platforms
• The link builder, which mints tagged URLs
• CAPI connections to Google, Meta, X, and TikTok

What your plan includes

• Free: 1 connected data source
• Starter: 5
• Pro: 10
• Enterprise: unlimited

Additional sources are $10 per month each on any paid plan, added as a recurring item on your existing subscription.

Hitting the limit

When you are at your cap, connecting something new is blocked with a message naming your limit. You have three options: disconnect a source you no longer need, buy an extra source for $10 per month, or move up a plan.

Reconnecting or editing a source you already have is never blocked, even when you are at your cap. Re-authorizing an expired Search Console token or rotating a Telegram bot always works.

Seeing your count

Data sources & integrations shows your live count against your allowance at the top of the page, with a link straight to Plan & billing to add capacity.