Plans, limits, and add-ons
Every Mintfunnel Analytics plan includes both web traffic analytics and onchain attribution. Plans differ in four things: how many tracked events you get each month, how many traffic events your snippet can record each month, how many data sources you can connect, and how far...
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Every Mintfunnel Analytics plan includes both web traffic analytics and onchain attribution. Plans differ in four things: how many tracked events you get each month, how many traffic events your snippet can record each month, how many data sources you can connect, and how far back you can look at your history. Nothing about the measurement itself is held back on the lower tiers.
Tracked events and traffic events are two separate meters. A tracked event is a visitor-side conversion beacon: a wallet connect, a custom event, or a goal. Indexed onchain activity from an already-attributed wallet is reported without consuming this allowance. A traffic event is a pageview or visit recorded by your snippet. Both meters appear side by side under Plan usage on Plan & billing.
The plans
Free. $0, no card, activates instantly. 1,000 tracked events and 500 traffic events per month, 1 connected data source, and 30 days of viewable history. Includes onchain events, no-code goals, and conversion push-back to Google, Meta, X, and TikTok.
Starter. $99 per month with a 14-day free trial. 10,000 tracked events and 20,000 traffic events per month, 5 connected data sources, and 12 months of viewable history. Everything in Free, plus the capacity add-ons below.
Pro. $299 per month with a 14-day free trial. 50,000 tracked events and 10 million traffic events per month, 10 connected data sources, and 3 years of viewable history. Everything in Starter, plus webhooks for pushing every attributed conversion into your own systems as it happens, and priority support.
Scale. $999 per month. 250,000 tracked events and 10 million traffic events per month, 25 connected data sources, and 3 years of viewable history. Everything in Pro, plus CSV data exports of every attributed event (use Pro's webhooks to stream them into your own database or warehouse as they happen) and custom contract tracking. It is self-serve like the rest of the ladder, so you can start it yourself without talking to anyone.
What "custom contract tracking" means
Every plan tracks the contracts we can identify: paste an address and Mintfunnel recognises tokens, NFT collections, staking vaults, and swap pools, then counts buys, mints, deposits, or swaps as conversions. That is not held back on any tier.
Custom contract tracking, on Scale, covers the contracts we cannot identify: a bespoke contract of your own, or any address you want watched for every interaction rather than one recognised action. If you are already tracking a custom contract, it keeps running as it is and you can add more, even if you later move to a lower plan.
Your current plan, your usage against it, and your invoices all live on Plan & billing.
Reporting history
Your plan controls how far back reports can display. Aggregated daily reporting is retained for long-range comparisons, while detailed sessions and raw event payloads have shorter operational retention windows. Upgrading expands the available reporting window but cannot recreate detail that has already aged out.
What counts as a tracked event
A tracked event is a conversion. Specifically, it is one of:
- A wallet connect
- A custom event you fire yourself with `track()`
- A no-code goal conversion
What does not count
These never count as tracked events, on any plan:
- Pageviews and sessions, which are metered separately as traffic events
- SDK loads, heartbeats, and engagement-time pings
- Redirect hops
- Ongoing onchain monitoring of wallets that are already attributed
- Bot and crawler traffic, which is filtered out before anything is counted
- Rejected or malformed beacons
Two of those are worth dwelling on. Pageviews never consume tracked events. Your conversion allowance is billed for outcomes, not for traffic; pageviews and visits draw on the separate, much larger traffic-event allowance instead. And once a wallet is attributed to you, Mintfunnel keeps watching it onchain at no charge, so one active trader will not burn through your allowance.
When you go over
The two meters behave differently, and neither deletes anything.
Tracked events: a soft grace of 20 percent applies before ingest is throttled, and you get usage warnings well before you reach it.
Traffic events: collection never stops when you pass the cap. You are warned as you approach it and nudged to upgrade, but no pageview is ever dropped.
Both meters live under Plan usage on Plan & billing, and the traffic meter also shows as a badge on the Site traffic tab of the Analytics page. The indicators turn amber as you approach an allowance and red at 100 percent.
If a trial lapses without payment, the account falls back to Free rather than locking you out. Your historical data stays where it is.
Add-ons
Paid plans can buy capacity without moving up a tier:
- Extra connected data source: $10 per month each
- Extra 5,000 tracked events: $20 per month each
Add-ons are recurring monthly charges managed from Plan & billing under capacity. Monthly plans receive them on the Analytics subscription; annual plans use a separate monthly add-on subscription, so Stripe may show a separate invoice. Access is immediate when you add capacity. Removing a data source is refused while that source is still connected and in use, so disconnect it first.
If you already run ads or PR with us
Traffic analytics stays included while you are actively spending on Mintfunnel, at the same history window as Starter. It is included for 30 days after your last ad spend, or 60 days after your most recent paid PR order, whichever is longer. When that lapses you drop back to Free's 30-day view, and nothing is deleted.
This is a fallback, not a replacement. An Analytics plan is what gives you onchain attribution, the higher event allowance, and extra data sources.
Changing plans
Upgrade, downgrade, or cancel from Plan & billing. Upgrades take effect immediately. Billing runs through Stripe, so the customer portal linked from that page is the source of truth for invoices, payment methods, and receipts.
See also: Connected data sources explained.
