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How Moonbeam launched its 1M GLMR gaming tournament across 7 crypto outlets

Moonbeam, N3MUS, and Sao Mai Games announced GLMillionaiRe, an onchain gaming tournament, and the release ran across crypto media within 48 hours.

20.9K viewsFeatured on Coin GabbarOnchain Gaming Tournament – GLMillionaiRe 2025

Moonbeam results at a glance

Media placements
7
Estimated article views
51K
Combined outlet audience
337K

01 / Challenge

The challenge

The Moonbeam Foundation was launching GLMillionaiRe with N3MUS and Sao Mai Games: an onchain gaming tournament with a 1,000,000 GLMR prize pool and a 10 GLMR entry fee, built to bring new users into the Moonbeam ecosystem. Players had to hear about it while registration was open.

02 / Approach

What we did

We distributed the launch announcement on August 21, 2025, the day the tournament went live, across crypto news sites that cover gaming, airdrops, and ecosystem launches.

03 / Results

The results

The release was picked up by 7 outlets within 48 hours, including Brave New Coin, Coin Edition, Coin Gabbar, Coincu, and Blockonomi. Tracked articles reached an estimated 51K views.

FAQ

Common questions

Moonbeam's campaign delivered 7 media placements, 51K estimated article views, and 337K combined outlet audience.

Moonbeam was covered by Coin Gabbar, Coin Edition, Coincu, The Bit Times, Brave New Coin, Blockonomi, and Bitcolumnist. Every article is linked on this page.

We distributed the launch announcement on August 21, 2025, the day the tournament went live, across crypto news sites that cover gaming, airdrops, and ecosystem launches.

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