Native Ads
Anti-Click-Fraud Measures on Mintfunnel Native Ads
At Mintfunnel, we take advertiser protection seriously. Our native ads platform is equipped with robust anti-click-fraud mechanisms to ensure your budget is used efficiently and reaches genuine Web3 audiences. Mintfunnel employs advanced technology to detect and block fraudulent or suspici
Best Practices for Ad Images on Mintfunnel
When creating an ad on Mintfunnel’s native advertising platform, your image plays a critical role in capturing attention and driving clicks. To ensure your ad meets platform standards and performs effectively, follow these best practices: 1. Use the Correct Aspect RatioAll ad images must a
Can I Be Both a Publisher and an Advertiser on Mintfunnel?
Yes, you can absolutely use Mintfunnel as both a publisher and an advertiser. In fact, many users choose to do so to both monetize their traffic through ad placements and promote their own content or services via native ads. However, please note that you will need to create separate accou
Content Types for Mintfunnel Native Ads
Advertisers can use Mintfunnel native ads to promote a variety of content formats aimed at driving traffic, brand awareness, and engagement. Below are common and effective content types with example titles and key elements typically included in each. 1. Press ReleasesExample Title:“XYZ La
How Click Costs Are Managed
When you run a native ad campaign on Mintfunnel, you have full control over your spending through a simple and transparent cost-per-click (CPC) model. Set Your Max CPCEach campaign allows you to set a maximum cost-per-click (Max CPC) — the highest amount you're willing to pay for a single
How Mintfunnel Attribution Works (And How to Set It Up)
Concept and setup walkthrough for advertisers. Register your site, install the snippet, wire up wallet connects, and track onchain conversions.
How Reserved Budgets Work Per Campaign
When you launch a native ad campaign on Mintfunnel, our system reserves a portion of your wallet balance to ensure your campaign has sufficient funds to operate as configured. This article explains how this reservation system works and why it matters. What Is a Reserved Budget?A reserved b
How Your Ad Spend is Calculated: Understanding CPC
At Mintfunnel, we use a Cost-Per-Click (CPC) model for our native advertising platform. This means you, as an advertiser, only pay when a user clicks on your ad. This guide explains how your actual CPC is determined, ensuring transparency and helping you understand the value you receive. K
How long does it take for an ad campaign to be approved?
OverviewOnce you submit a native ad campaign on Mintfunnel, it undergoes a quick review process to ensure it meets our platform guidelines and quality standards. Typical Approval TimeAverage Time to Approval: Most campaigns are reviewed and approved within 4-8 business hours.Maximum Expect
How to Add Money to Your Mintfunnel Ads Account
To run native ad campaigns on Mintfunnel, you need to fund your account in advance. This preloaded balance is used to cover click charges on your ads. Here’s a step-by-step guide on how to add money to your account. Step 1: Log in to Your Mintfunnel Ads AccountGo to app.mintfunnel.co and
How to Create a Native Ad Campaign
Mintfunnel makes it easy for advertisers to launch native ad campaigns in just a few steps. Follow this guide to create and submit your first campaign for approval. Note: to launch your first campaign, you will first need funds in your account. You can add funds by following these steps. N
How to Measure Conversions Using Mintfunnel
Mintfunnel makes it simple for advertisers to track conversions and measure campaign performance through popular analytics tools like Google Analytics. Default UTM ParametersEvery click from a Mintfunnel native ad automatically includes the following UTM parameters:?utm_source=mintfunnel&u
How to Write Ad Copy That Performs Well in a Native Format
Native ads work differently than banner ads or search ads. The format blends into editorial content, which means your ad has to earn the click by feeling like something worth reading rather than something that's clearly trying to sell something. If your copy feels like an ad, people scroll
My Campaign Was Rejected – What Now?
Why Was My Campaign Rejected?Campaigns may be rejected if they violate Mintfunnel’s ad policies or fail to meet quality or technical standards. Common reasons include:Inappropriate or misleading ad copy or imageryBroken or non-functional landing pagesNon-compliance with content guidelines
Proper Title Formatting (Ad Rejection Reason)
One of the most common reasons for a native ads campaign to be rejected is an improper title. To help our advertisers write great titles that convert well and comply with our recommended best practices, we've created a GPT which can be used here. Examples of good vs bad titles can be found
Setting Up Tracked Events
Tracked events let you measure conversions beyond the default wallet connect: NFT mints, token purchases, contract interactions, and any custom action you define in your own code. Once configured, they appear in your attribution dashboard and can be promoted to key events (your primary con
Spotting and Fixing Campaign Issues Using Analytics
Learn how to analyze your Mintfunnel campaign performance by looking at how key metrics interact. This guide helps you diagnose common issues like low CTR, poor conversions, or underutilized budgets by using real patterns in your analytics
Top Up Your Wallet With USDC
Step-by-step guide to funding your Mintfunnel advertiser wallet with USDC on Ethereum, Base, Polygon, or Arbitrum.
Understanding CPM, CPC, and CTR in Your Mintfunnel Dashboard
Mintfunnel provides near real-time performance metrics to help you evaluate and optimize your native ad campaigns. The three primary metrics tracked are CPC, CTR, and CPM. Here’s what each one means and how to use them effectively. CPC (Cost Per Click)Definition:The actual amount you are c
What Should I Set My CPC Bid to for a Campaign?
When setting your Max CPC (Cost Per Click) for a Mintfunnel native ad campaign, the most important consideration is: how much is a click actually worth to you? Understand the Value of a ClickStart by asking:What action do I want users to take after they click?What is the average value of t
What Type of Content Can Be Promoted via Mintfunnel Ads?
Mintfunnel’s native ad platform is specifically designed for promoting crypto-related content. To maintain quality and relevance across our publisher network, all submitted content must meet the following criteria. Approved Content TypesYou may promote content that is:Crypto-focused: Cover
What are Agency Accounts?
Agency Accounts are a special account type on Mintfunnel Ads designed for agencies and teams that manage advertising campaigns for multiple clients at the same time. The key differenceOn standard Mintfunnel Ads accounts, publisher widgets will only display one campaign per advertiser at a
What to Promote With Native Ads If You Don't Have a Blog
What to Promote With Native Ads If You Don't Have a BlogA common misconception about native ads is that they only work if you have a library of blog content to promote. That's not true. Native ads drive traffic to a destination, and there are plenty of destinations worth sending crypto aud